> For the complete documentation index, see [llms.txt](https://docs.market.cards/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.market.cards/welcome-to-market.cards/what-we-are-a-card-trading-platform.md). # What We Are: A Card Trading Platform Market.Cards is a platform for "investing in people" — the players you love, and a scarce card that represents them. Basically, Market.Cards is a card trading platform. From our perspective, cards emerged as one of the most efficient and scalable primitives among all the assets built around people, enabled by **standardized format, structured issuance mechanisms, and an established pricing system**. Exclusivity, narrative, fandom, and social attention surrounding a character are compressed into a tradable cultural asset — whether tied to a real-world person or a fictional anime character. We chose the **FIFA World Cup and football** as our starting point primarily for two reasons: * Top-tier football player cards are currently priced structurally below top-tier basketball cards (about 1/3 to 1/4 of the latter) — we chose to enter through a category with a relatively lower entry price point, which is friendlier to early users; * Beyond the World Cup, football is supported year-round by the top European leagues, so player performance windows are almost continuous. Starting from the World Cup, we will gradually expand into other sports, as well as anime / manga, TCG (Trading Card Games), and other card categories built around Characters. --- # Agent Instructions This documentation is published with GitBook. GitBook is the documentation platform designed so that both humans and AI agents can read, navigate, and reason over technical content effectively. Learn more at gitbook.com. ## Querying This Documentation If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question. Perform an HTTP GET request on the current page URL with the `ask` query parameter, and the optional `goal` query parameter: ``` GET https://docs.market.cards/welcome-to-market.cards/what-we-are-a-card-trading-platform.md?ask=&goal= ``` `ask` is the immediate question: it should be specific, self-contained, and written in natural language. `goal` is optional and describes the broader end goal you are ultimately trying to accomplish on behalf of the user. GitBook uses it to tailor the answer towards what is most useful for that goal. The response will contain a direct answer to the question and relevant excerpts and sources from the documentation. Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.